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Lesson 4: A Statement Is Not Fact

Differentiate between statements and facts. Analyze how context influences the use of research across settings.

Picture this: you're scrolling through social media, and you come across a famous quote attributed to a well-known business leader. Instinctively, you nod in agreement — after all, if someone that successful said it, it must be true, right?

But as Professor Alex Edmans points out, even genuine statements based on personal experience can be misleading. In…

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